Sustainability Goals
Jewelry that leaves
a light footprint.
We are already carbon neutral. Now we are working toward Net Zero by 2040. We want to protect the earth's natural beauty for future generations.
Luxury should not come at the cost of the environment. From the energy we use in our showrooms to the materials we use in our packaging, every choice is made to reduce our impact on the climate and preserve the natural world.
The Circular Loop
OUR METALS STRATEGY100% Recycled Gold
Mining new gold is very hard on the earth. By using recycled gold, we can create beautiful rings without digging new mines.
Saving Our Water
Recycled metals use almost no water compared to mining. This keeps local water clean and safe for communities near the mines.
99% Carbon Saving
Recycled gold has a tiny carbon footprint. It is much better for the climate than traditionally mined alternatives.
Verified Quality
Our recycled metals are refined to be just as pure and strong as new metal. You get the same luxury with a better conscience.
Silver & Platinum
We apply the same recycled rules to all our precious metals. Our silver is 100% recycled, ensuring zero new mining impact.
Clean Refining
The factory that cleans our gold uses solar power. We make sure every step of the recycling process is as green as possible.
Our Daily Actions
HOW WE REDUCE WASTESolar Power
Our offices and showrooms run on 100% clean energy.
Clean Air
We fund global projects that plant millions of trees.
Eco Boxes
Our signature boxes are made from sustainable wood.
Composting
We compost organic waste in all our local showrooms.
Green Chain
Every supplier we work with must meet our green rules.
Annual Data
We publish our climate progress in public reports yearly.
Safe Dye
We use zero toxic chemicals in our paper packaging.
Metal Loop
Clients can bring in old pieces to be safely recycled.
Cooling
We use energy-efficient cooling in our data centers.
Audits
Third-party experts check our energy and waste data.
Ship Green
We use carbon-neutral shipping partners for all orders.
Led Lighting
Our stores use low-energy lights to save power daily.
The Path to Net Zero
Reaching Net Zero by 2040 is an ambitious goal. It means we will remove as much carbon as we produce across our entire business. This includes everything from mining the gold to delivering the ring to your door.
We are working on this every day. In 2026, we launched our "Green Delivery" program, which uses electric vehicles for local deliveries in major cities. We also started a partner program to help our small gemstone cutters move to renewable energy.
2026 Sustainability Highlights
Reduced absolute emissions by 15% compared to our 2024 baseline.
Moved 100% of our gemstone cutting partners to safe water-recycling systems.
Planted 500,000 trees as part of our land restoration project in South America.
Transparency Report
Read exactly how we are doing. We share our goals, our success, and where we need to improve. Our ESG (Environmental, Social, and Governance) report is open to everyone. No secrets.
Published January 2026 // Covers fiscal year 2025 performance.